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Docs & APIs

Technical documentation and API specifications for Flipkart Commerce Cloud's full suite of products. Choose a pillar below to browse modules and open the developer docs.

Digital Commerce
Storefront
Build and customise scalable retail storefronts with FCC's flexible, API-first frontend platform built for millions of concurrent users.
Search
AI-powered search and discovery engine that surfaces hyper-relevant products and maximises conversion across any catalogue size.
Cart & Checkout
High-performance cart and checkout flows built for peak traffic — supports multi-seller carts, address management, and order confirmation.
Wallet
Integrated digital wallet and payments layer — manage balances, top-ups, refunds, and payment method orchestration at scale.
Seller Management
End-to-end seller onboarding, verification, and account management toolset to scale your marketplace from hundreds to millions of sellers.
Catalog
Flexible product cataloguing system — manage listings, attributes, images, variants, and pricing rules across millions of SKUs.
Recommendations
ML-powered product recommendation engine — deliver personalised, contextual suggestions across home, PDP, cart, and post-purchase touchpoints.
Audience Manager
Build, segment, and activate customer audiences using behavioural, transactional, and demographic signals for targeted campaigns.
Fulfilment
Complete fulfilment orchestration — FWD & return logistics, WMS, assets and last-mile delivery powered by Flipkart's supply chain expertise.
Discovery
Organic discovery layer covering SEO, AEO, and content indexing — drive shoppers from search engines and AI assistants directly to your product pages.
Retail Media
Retail Media Platform
Monetise your commerce platform with Flipkart's battle-tested advertising technology — spanning sponsored listings, display ads, and retail media campaigns. Full API reference and integration guides.
Competitive Intelligence
Competitive Intelligence
Real-time market monitoring, price tracking and competitor benchmarking — built on Flipkart's 15+ years of e-commerce data advantage. API reference, webhooks and dashboard integration guides.