See a 1.15x Margin Lift with our AI-Enhanced Retail Pricing Optimizer

Don’t leave money on the table — harness the power of a smart retail price optimization engine built on cutting-edge ML models, quality data, and smart algorithms that account for demand elasticity.

Drive predictable profitability

Work with algorithms that account for various elasticities, cross-product dependencies, and demand patterns

Get consistent pricing performance with ML models trained on high-quality retail data and tested to perfection

Optimize your pricing strategy with an output simulator
for varying business scenarios and application use cases

Accurate and profitable pricing decisions

at any scale and complexity

Manage pricing for millions of SKUs

Our scaled algorithms have delivered goodness for retailers
across millions of SKUs within hundreds of categories

Our self-serve software with drag-and-drop functionalities gives your team more control and drives greater adoption

With FCC Pricing Optimizer, you can seamlessly filter through volumes for the most valuable categories and products

Powerful & Personalized Pricing

10%+ Revenue Uplifts

Our customers see a 5 to 10% topline increase and 7 to 15% bottomline improvement

95%+ Accuracy

FCC Pricing Optimizer accurately predicts pricing strategy outcomes
for better decisioning

1s+ Refresh Rates

Customizable crawling refresh rates help you stay on top of competitor pricing and move fast

The ability of the solution to create fuzzy mappings through sophisticated algorithms &
produce multiple crawls per day, have been key in us meeting our targets in a highly
competitive environment.

- Vice President


Robust AI-powered pricing algorithms

Powerful ML models based on demand elasticity and principles of game theory,  to help you drive consistent pricing performance across categories.

Focused on strong data foundations

Algorithms founded on quality internal and external retail data, with AI models trained and tested for performance and accuracy.

Online, omnichannel, and brand solutions

Diverse retail solutions created for diverse retail channels, with capabilities built for online retail, brands, and omnichannel pricing strategies.

End-to-end support from retail experts

Deep needs analysis, implementation support, change management guidance, and long-term adoption and scaling assistance from experts.

Mature Saas commerce solutions

15+ years of development, testing, and execution experience condensed into retail tech solutions that drive your growth.

Built for retailers, by retailers

Flipkart’s retail tech solutions are the outcome of leading India’s 

eCommerce market for 15+ years.

300M+

Active Users

750K+​

ACTIVE SELLERS

150M+

LIVE SKUS

50M+

Search Queries Per Second

19K+

Zip Codes Served

Make Smarter Pricing Decisions at Scale

With FCC’s AI Pricing Optimizer