Industry ChallEnges
Ads that don’t
engage, don’t
convert
Run ad campaigns to drive brand awareness, engagement, and incremental revenue growth with FCC’s dynamic Display Ads for retail
DISPLAY ADS
Generic display ads
fail to drive product discovery and deliver
underwhelming ROAS
Our dynamic multi-format display ads put your products in the spotlight contextually (without cookies) across your platform, turning casual browsers into engaged shoppers and driving higher conversions
CAMPAIGN MANAGEMENT
Siloed campaign tools lead to fragmented customer experiences
FCC’s unified platform integrates targeting, optimization, and analytics to help you orchestrate personalized display ad campaigns, while simplifying cross-channel campaign management
ATTRIBUTION AND ANALYTICS
Inaccurate attribution modeling masks true campaign contribution to revenue
Our transparent and retail-specific attribution system reveals both immediate and downstream revenue impact, connecting display campaigns to actual business outcomes across the customer journey
AUDIENCE MONETIZATION
Inefficient targeting tools create dependency on your team's resources
FCC’s enterprise-grade Audience Manager empowers your advertisers with self-serve targeting and optimization capabilities
ECOMMERCE DISPLAY ADS SOFTWARE
Improve ROAS and drive conversions
with multi-format display ads
FCC’s advanced display ads and campaign management solutions help you monetize your digital assets, improve visibility, and grow sales.
3-5x
Return on Investment
40%
Improved CPM
150bps
Lift in CTRs
MULTI-FORMAT DISPLAY ADS
Engage shoppers with compelling visuals
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Easily create appealing static and dynamic rich-media banners
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Drive brand visibility with display ads
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Build and manage your own media library for ad campaigns
AUDIENCE MANAGEMENT
Target with precision and maximize ROAS
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Identify and target users based on intent, keywords, demographics, and more
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Deliver cookieless targeting and granular audience segmentation
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Use 1P and 3P data to improve conversions
ATTRIBUTION AND ANALYTICS
Gain actionable insights and optimize campaigns
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Track end-to-end performance with direct and indirect attribution
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Configure and monitor conversion, visibility, and ROAS metrics
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Quickly generate performance reports and fine-tune campaigns
CAMPAIGN MANAGEMENT
Empower brands and grow ad revenue
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Give advertisers a self-serve ad platform for campaign management and reporting
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Optimize ad placement aligned with campaign objectives
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Choose preferred pricing models and optimize ROAS
Leading Retailers Trust Us
RETAIL MEDIA SUITE
Build your own retail media network
Everything you need to monetize your digital platform
Revenue growth
Add a new revenue stream by easily and quickly monetizing your platform with targeted ads
Rapid GTM
Monetize your audience and onboard advertisers by implementing smart adtech in weeks, not months
Organic experiences
Integrate ads that mirror organic content, preserving user experience while maximizing advertising potential on your platform
Operational efficiency
Scale your advertising business efficiently and grow without proportionally increasing your ops team
Actionable insights
Identify high-performing opportunities with data and boost your advertising ecosystem's performance
Cookieless targeting
Leverage advanced, privacy-compliant user segmentation based on valuable data you own
Case Studies
Our impact on sales growth for top retailers
END-TO-END RETAIL SOLUTIONS
Explore our full suite of retail technologies
Digital Commerce SOLUTION
Build your own end-to-end headless commerce solution, compose custom modules, integrate with your current tech stack, and drive sustained growth
PRICING SOLUTION
Combine ML pricing algorithms with deep and real-time competitive intelligence, and run profitable pricing strategies at any scale
Drive conversions and revenue with FCC Display Ads
FAQ
Display ads software is a tool for creating, managing, and optimizing visual advertisements across digital platforms. It enables businesses to run engaging multi-format display ads to drive online conversions and brand visibility.
Display advertising increases brand awareness, engages target audiences, and drives conversions. It offers precise targeting, improves product discovery, and delivers higher Return on Ad Spend (ROAS) through personalized ad experiences.
FCC Display Advertising software offers interesting features such as multi-format ad creation, keyword targeting, campaign management, performance analytics, and self-serve platforms for advertisers. It also provides cookieless targeting and granular audience segmentation capabilities.
It uses advanced segmentation based on user intent, keywords, demographics, and interests. The software leverages first-party data for cookieless targeting, enabling precise audience selection without relying on third-party cookies.
You can run static and dynamic rich-media ads, including visually engaging display ads, banner ads and product listing ads that drive brand visibility. The platform supports easy creation and management of appealing ad content.
Display advertising solutions play a crucial role in increasing brand awareness, driving product discovery, and generating conversions. They help monetize digital assets, improve visibility, and grow sales throughout the customer journey.
Display ads tools improve performance through features like real-time analytics, campaign optimization, and retail-focused attribution models. Advertisers gain visibility into ad impact across the funnel, enabling timely adjustments to improve conversions and return on investment.
Yes, Flipkart Commerce Cloud offers a user-friendly interface with self-serve options for advertisers. It simplifies campaign creation, management, and optimization, allowing brands to manage their ad campaigns easily.
FCC Display Advertising software offers full-funnel performance tracking with direct and indirect attribution. Advertisers can monitor metrics such as impressions, clicks, conversions, ROAS, and revenue contribution through built-in dashboards and configurable reporting tools.