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FAQ

Review management tools collect, moderate, display, and analyze customer feedback across ecommerce platforms. It centralizes authentic ratings and reviews, enabling businesses to gather valuable customer insights and showcase them effectively to drive purchasing decisions. 

FCC's solution includes automated moderation workflows, multi-format rich media submissions, and personalized solicitation mechanisms that build customer confidence while minimizing operational overhead.

FCC's rating and review software boosts user trust through authentic customer reviews, maximizes conversions by displaying ratings across key product pages, and personalizes customer outreach to gather text, image, and video reviews.

It offers both automatic and manual moderation to ensure quality content, provides real-time performance tracking across discovery and conversion metrics, and helps improve overall platform adoption through enhanced user engagement with reviews.

FCC’s review management system operates through three key functions: 

  • Solicitation: Automatically collecting reviews via personalized outreach across multiple channels, including post-purchase emails and SMS. The system uses intelligent targeting to optimize review capture rates, allowing businesses to gather text, photo, and video feedback that enhances authenticity and drives engagement with minimal operational overhead.
  • Serving: Auto-moderating and showcasing trustworthy content across storefronts through advanced filtering algorithms that maintain brand safety while preserving authentic voice. The platform displays ratings strategically throughout the customer journey, from category pages to product listings, maximizing visibility of social proof at critical conversion points.
  • Tracking: Monitoring review performance and customer behavior to maximize sales opportunities through comprehensive analytics dashboards. The system provides actionable insights on review sentiment, identifies product improvement opportunities, and measures direct impact on conversion rates, allowing businesses to quantify ROI from their review program.

Review management software enhances online reputation by displaying authentic customer feedback that builds credibility. It provides tools to monitor sentiment, respond to feedback, prevent fraudulent submissions, and leverage positive reviews, establishing trust that drives long-term customer confidence. 

FCC's review management solution includes auto-moderation workflows to ensure quality content, personalized solicitation mechanisms that increase review volume, and performance tracking tools that measure review impact on customer retention and conversion metrics. The system also helps businesses identify brand reputation risks through comprehensive review monitoring across channels.