Industry ChallEnges
Simplistic price forecasting holding you back?
Our robust Pricing Optimizer helps you easily build and manage complex pricing approaches, so you can do what matters most—lift revenue and margins.
PRICING OPTIMIZER
Accurate and profitable pricing at any scale
Move beyond spreadsheets and handle complex pricing strategies with ease
2-5%
Greater GMV
1.7x
Faster repricing
4-7%
Margin lift

PRICE OPTIMIZATION TOOL
Balance your risk and reward
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Customize your pricing rules engine for optimal impact
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Account for variables like elasticity and market dynamics
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Set manual or automated price approval flows

PRICE FORECASTING
Test all possible pricing moves
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Simulate repricing scenarios for all products
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Accurately forecast GMV within your pricing rules
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Test outcomes across millions of price points

PRICING DASHBOARD
Get a clear picture of pricing performance
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Gain actionable pricing insights in real-time
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Easily control pricing strategies via a unified dashboard
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Maintain accountability with granular audit logs
PRICING MANAGER
Explore our 360° pricing suite
Dynamic Pricing
Put your pricing strategies into action efficiency and at scale with ML-powered algorithms that account for market dynamics and your operational reality
Competitive Intelligence
Gain reliable and real-time competitive intelligence for all your competitors at the SKU level, and account for market dynamics in your pricing approaches
Leading Retailers Trust Us

Profitable pricing at scale, now made possible
Case Studies
Our impact on retail profitability
END-TO-END RETAIL SUITE
Smart pricing is only the beginning with FCC
Digital Commerce SOLUTION
Build your own end-to-end headless commerce engine, compose custom modules, integrate with your current tech stack, and drive sustained growth
RETAIL MEDIA PLATFORM
Give sellers an advanced, self-serve, cookieless retail media ecosystem with an advanced ads manager and a transparent attribution system

Make Smarter Pricing Decisions at Scale With FCC’s Pricing Optimizer
FAQ
Price Optimization Software helps businesses set optimal prices by analyzing demand patterns, market trends, and business rules. It improves margin, revenue, and pricing accuracy using data-driven simulations and ML-based pricing recommendations.
FCC’s pricing optimizer processes pricing data, applies rules, and executes price changes. It integrates competitor and internal pricing factors to make automated, intelligent pricing decisions based on market conditions and business goals.
Price Optimization Software helps businesses make data-driven pricing decisions and automates price adjustments based on market dynamics. It improves pricing strategies, maximizes margins, increases GMV, and keeps businesses competitive.
Price Optimization Software from FCC offers noteworthy benefits, such as increased GMV (2-5%), faster repricing (1.7x), and margin lift (4-7%). It also provides centralized pricing visibility, flexible rule creation, and elimination of pricing errors.
Yes, the tools offer configurable pricing rules, simulation parameters, dashboards, and workflows. Businesses can adapt the system to suit specific goals, product types, or pricing scenarios with high control and flexibility.
Retail, e-commerce, fashion, electronics, and grocery sectors can benefit the most from this software. These industries face frequent pricing shifts and require scalable pricing models, automation, and reliable forecasting to manage profitability and customer expectations.
It provides data-driven insights, allows testing of multiple pricing scenarios, predicts the impact of price changes, and offers real-time market analysis. This enables businesses to make informed and strategic pricing decisions.
A price optimization model combines algorithms, market inputs, and business rules to determine optimal price points. It predicts outcomes across price ranges, accounting for demand elasticity and shopper response.
It identifies pricing opportunities, simulates multiple outcomes, and supports real-time decision-making. By aligning price strategy with market conditions, businesses can improve GMV, accelerate revenue cycles, and boost overall profit margins.